Notice to our Advertisers

This page sets out guidelines and specifications for the successful reproduction of the Broadgun Software and pdfMachine brands. These guidelines apply to all advertising applications.

Our corporate identity is a vital tool in an effort to present ourselves in the marketplace, enabling customers to recognise our products and our services. The corporate identity is our public face; therefore it is imperative that we maintain its integrity at all times.

Under no circumstances should any advertising be undertaken without knowing or understanding the guidelines set out in this document. The value of a consistently applied visual identity should never be underestimated. First impressions may often be lasting ones.

The Broadgun Software, pdfMachine logo comprises two elements

> Broadgun Software logo type

> pdfMachine logo type

Logo Size

The logo should never appear any smaller than 30mm in width. If the logo is scaled any smaller there may be legibility problems. The logo must never be redrawn or modified in any way.

Never create your own logo. Always used the logos supplied on this site.

Logo Colours

Colour is an integral part of the corporate identity. 032 PMS red and black are the two colours making up our corporate colours. To maintain the integrity of the corporate identity it is essential that these colours be matched visually to these three PMS colours.

Black 70% - Black - PMS 032

Whenever possible, the logo should be used in 2 colours and appear on a white background. When it is not possible or practical to use the logo in the corporate colours, it is permissible to present it in a single colour. This must be black. Whenever possible, the logo should be used in 2 colours and appear on a white background.